Importance of Creativity in Art, Jewellery Design and Brand Communications

Creativity helps us see things differently, develop a unique sense of style and stand apart from the competition. This distinctive viewpoint can often be seen in jewellery design, photography, and the way brands communicate their USP. In this talk moderated by jewellery expert and brand consultant, Katerina Perez, you will learn how to apply creativity to your business and how to come up with original ideas.